Tag Archives: Scandinavia

Jante’s Law

Jantelovenn (Jante’s Law) is a term coined by the Danish-Norwegian writer Aksel Sandemose in his 1933 book A Fugitive Crosses His Tracks.  It captures the Scandinavian ideal of conformity, emphasizing that individual success is unworthy and inappropriate.  To stand out or call attention to yourself in any way is to jeopardize the collective “we.”

Promoting the collective “we” above “I” ensures the survival of the group, the stability of society, and fairness and equality for everyone.  The concept may have developed to reinforce the necessity for interdependency among members of small farming communities, combatting the “me first” attitude that can develop in times of extreme poverty. Continue reading Jante’s Law